Our mission

Redefining the healthcare experience.

Healthcare should be easier to find, simpler to deliver, and more connected at every step. Tadawi brings patients, physicians, clinics, and medical centers together—giving people a clearer path to care and providers the tools to serve them and grow. From the first search to every follow-up, we’re building a better healthcare experience for the region.

Our story

Built in Amman. Made for the way healthcare should work.

Finding the right care should be simple. Delivering it should be too. Yet patients often struggle to find and book a provider, while physicians and care teams work across disconnected tools to manage each visit.

Tadawi was built to bring those experiences together. Tadawi Connect helps patients discover and book care. Tadawi Clinic OS helps providers manage the clinical and operational work behind every visit, with AI support where it makes a real difference. What began in Amman is growing into a connected platform for patients, physicians, clinics, and medical centers across the region.

Patients served
500,000+Patients served
Doctors on the network
1,500+Doctors on the network
Clinics & medical centers
700+Clinics & medical centers
Daily visits
800+Daily visits

Milestones

Where we've been

  1. 2022Tadawi founded in AmmanStarted as a booking tool for a single family clinic frustrated with paper scheduling.
  2. 2023Tadawi HMS launchesOur own HMS goes live across scheduling, records, and billing for early partner clinics.
  3. 2024Tadawi Connect goes publicPatients get a dedicated app to search, book, and manage visits across the network.
  4. 2025Seed round & Doctor PortalWe raise our seed round and launch the Doctor Portal with AI-assisted documentation.
  5. 2025Live in IraqTadawi expands beyond Jordan, going live with partner clinics and medical centers in Iraq.
  6. 2026etadawi.com and regional expansionA single front door for every audience, as we look toward Saudi Arabia and the wider Gulf.

Leadership

The team behind Tadawi

  • Dr. Lina Haddad

    Chief Medical Officer

  • Karim Abu-Rish

    Chief Executive Officer

  • Noor Sarraf

    Chief Technology Officer

  • Yousef Tal

    VP, Partnerships

Frequently asked questions

Amman, Jordan — with teams supporting clinics and medical centers across Jordan and Iraq.

Want to build care-based healthcare with us?

We'd love to hear from partners, providers, and investors alike.